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Recent decades have been tough on labour, largely as a consequence of technological change, claims this briefing from The Economist. But technology may also be the thing that helps turn their...

This is a write up from a practical workshop we ran at the TUC on improving online joining processes in unions. We had 30 attendees with a broad range of staff functions including IT, comms,...

What’s the most important page on a union website? I’d suggest it’s not the home page, or even the General Secretary’s biography, but the online joining form. In many unions, a majority of members...

UNISON is rolling out an interesting new Easy Joiner online tool to support reps helping to grow the union on the move. The post Easy Joiner: coming soon to a region near you appeared first on TUC...

UNISON Digital’s Alison Charlton introduces the principles informing their approach to digital transformation. The post Unions and digital transformation appeared first on TUC Digital.

Just back from the TUC’s 150th anniversary Congress in Manchester, where we had a Digital Hub stall, helping delegates make the most of tech to follow the conference. In between charging up...

Outlandish's Harry Robbins proposes a Government Digital Services approach to help the trade union movement engage with digital at a strategic level. The post A call for the creation of a Trade...

Digital offers unions ways to reach out to workers that we’d find hard to access traditionally, due to hostile employers, geographical dispersion or limited organiser resources. It can also provide...

Simon Parry has been looking at SEO changes in union websites over the last year. Who’s got the top spot for 2018? The post Trade Union Website League Table 2018 appeared first on TUC Digital.

Learning to read and predict our changing environment through strategic use of data is crucial for the survival of trade unions, says Prospect's Jenny Andrew. The post Embracing data is key to the...